Who we are

FARE is a professional platform dedicated to agribusinesses, associations and institutions. It conveys specific expertise in international legal and regulatory matters, public & regulatory affairs, communication, strategic and technical areas.

FARE is a division of Wiise Srl, a company that operates in Milan, Genoa, Rome, Brussels and Shanghai. It uses a network of collaborations and professional, institutional and commercial contacts.

FARE is the benchmark for economic operators, associations and institutions – at a national, European and international level – relating with different sets of rules and business practices in the areas of food and beverages, feed, contact materials and consumer goods.

A meeting point for real-time knowledge of what is happening in the political and administrative sectors in food and feed, food contact materials, and consumer goods. FARE provides the technical-legal and regulatory aspects of commercial information and product labeling, food safety and risk management, from the analysis of emerging risks to the mitigation of their effects. National and international contracts, protection of industrial property rights. And finally, initiatives and programs for the protection and defense of the represented interests – but it also researches, stimulates and seizes new opportunities – in social, administrative and political contexts.

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